This author has not written his bio yet.
But we are proud to say that Anna Goldsmith contributed 172 entries already.
Hey, did you know that Anna runs one of the largest, most successful TEDx events in the world? It’s true. And it’s also about time we capitalized on these skills. After all, a powerful talk can inspire teams, launch careers and supercharge book sales. But first, you have to write it. (That’s where we […]
I read a lot. A lot of bad copy, that is. It’s my job to fix it. My boss and mentor at my first job post-college described what editors do in the most perfect way. She said we were like midwives, helping writers to produce their best work and offering guidance and encouragement along the […]
Successful health content motivates people to do things that are good for them, like cutting back on salt or having a colonoscopy. But writing about health can be tough, especially when you’re asking readers to do things they’d rather not do. Like cutting back on salt or having a colonoscopy. Good health writing has the […]
In spring 2015, my husband texted me a spreadsheet with the names of a bunch of Army officers and locations of their next assignments. His name was highlighted next to “Germany.” Germany. Germany? I was shocked. True, this was much preferable to many of the alternatives. But it did raise a major question: Where did […]
1. Write Now. Revise Later. Here’s a secret: Even award-winning writers hate their first drafts. Just accept that your original takes will always need finessing. Bestselling author Anne Lamott calls these her “shitty first drafts.” And so can you, by using the “write now, revise later” approach, coined by English teacher Harry Bauld. Whenever you’re […]
TED, which stands for Technology, Entertainment and Design, is one of the world’s most powerful and respected brands, with a robust online platform and podcasts galore. TEDx events, locally organized talks based on the TED format, are given in every major city (and a lot of small towns) across the globe every day. As the […]
Dear Oui French Style Yogurt from Yoplait, Is it okay that I addressed you by your formal name? I’m not sure on the proper etiquette when writing to dairy-based products. Anyway, I don’t know what kind of crazy market research you did. But since you’re owned by Yoplait, I suspect it was extensive and expensive. […]
After a few weeks recovering, I’m finally ready to write about what has felt like my second job for the past six months: co-organizer of TEDxPortsmouth (along with a fellow Pen, Crystal Paradis). I have so much to say about this experience that it’s going to take a couple articles. In this first article, I’ll […]
In preparation for TEDFest in New York City a couple weeks ago, I did a little research: where to eat, what to see, how not to sound old to the majority-millennial crowd … I’d be embarrassed for anyone to see my search history today, but I’ll put that aside to share this gem of an […]
Hey everyone, it’s time again to play “Meet a Pen”! Today we’re chatting with Betty Egan, who left her big agency life at Arnold Advertising for a home in the wilds of New Hampshire. Luckily for us, she’s game for the occasional long drive to visit clients in Greater Boston. So let’s get to our […]
