Posts

You Know the Writers We Love? The Ones Who Win Awards for Our Clients.

Okay, all our writers have a special place in our hearts. Yes, even the ones who send us documents with two spaces between sentences. But it’s particularly cool when one of our Pens wins our client an award. So major props this morning to Pen extraordinaire Melanie DeCarolis. Her fantastic newsletter-writing prowess won our client, […]

The Hired Pens Wins Big with the Skinny at MITX

Last summer we worked with Genuine Interactive — a great Boston interactive agency headed by Chris Pape — on a Web-based ad campaign for French’s mustard. The goal was to get health-conscious consumers (and those who should be!) to make the switch from mayo to mustard. How’d we do it? Scare tactics and humor, baby. Check it out. […]