“God, You Know What I Could Really Go For?”
“A nice juicy burger.”
“Oh, yeah, that sounds good.”
“Hey, how about Darul Kabab?”
“Perfect!”
Sorry to break it to you, new restaurant in my neighborhood, Darul Kabab, no one is ever going to have that conversation. They aren’t going to have it about your pizza either. Focus or fail.
Not necessarily. Wendy’s (the fast food chain) used to be all about their baked potatoes, but that’s not what most people order.